Beauty products

Mibelle Biochemistry’s Ability to Introduce Breakthrough Active Ingredients for the Personal Care Market by Frost and Sullivan

The company’s active ingredient product lines meet consumer expectations for quality, performance and sustainability

Based on its recent analysis of the global active personal care ingredients market, Frost & Sullivan awards Mibelle AG Biochemistry with the 2020 Global Company of the Year award.

He has successfully introduced several revolutionary long-lasting active ingredients, the efficacy of which is confirmed by the results of in-vivo and in-vitro studies. Mibelle Biochemistry is a pioneer in the use of senolytics to delay skin aging in cosmetic applications, which has enabled the company to achieve a leading position in the market.

“Demonstrating its expertise in recognizing the dynamic needs of the cosmetics industry, Mibelle Biochemistry has launched the active ingredient Rose des Alpes to combat skin aging, said Prateeksha Kaul Research Analyst.

“This ingredient contains a natural senolytic agent extracted from the leaves of Alpine rose in the Swiss Alps to eliminate senescent cells, which are the cells responsible for aging, without affecting neighboring cells.

“It stops the aging process of the skin while rejuvenating it and increasing its elasticity. This asset also responds to the growing demand for natural and sustainable products compared to harsh chemicals that are harmful to both the environment and the skin.

Likewise, in response to the growing interest in phytocannabinodes, Mibelle Biochemistry has introduced an encapsulated cannabidiol (CBD) ingredient, Lipobelle Pino C. Other market players have had limited success with CBD despite its potential benefits for the skin because it is insoluble in water.

Mibelle solved this limitation with Lipobelle Pino C. By encapsulating CBD in a nanoemulsion using hemp oil, Mibelle made it soluble in water and stable in cosmetic formulations.

Its combination with an extract of Swiss pine also helps the product to fight inflammation. Lipobelle Pino C harnesses the anti-inflammatory and regenerative effects of CBD for cosmetic benefits such as alleviating facial tension, reducing inflammation and regenerating tissue.

Mibelle Biochemistry has been a pioneer in the use of interesting biochemical concepts for its active ingredients. In 2008, it took the lead with the launch of its active ingredient PhytoCellTec Malus Domestica, which for the first time involved the application of stem cells in cosmetics.

In 2019, Mibelle used its PhytoCellTec technology to launch the PhytoCellTec Goji, which stimulates the culture of mesenchymal stem cells (MSCs) with goji stem cells to improve facial shape by preventing the skin from sagging. The success of this technology and other recent innovations has enabled the company to achieve a growth rate of 15% per year.

Each year, Frost & Sullivan presents the Company of the Year award to the organization that demonstrates excellence in terms of growth strategy and implementation in its field.

The award recognizes a high degree of innovation in products and technologies, and the resulting leadership in terms of customer value and market penetration.

The Frost & Sullivan Best Practices Awards recognize companies in various regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development.

Industry analysts compare market players and measure performance through in-depth interviews, analysis and secondary research to identify best practices in the industry.

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